Brand Persona 3-SWOT-Social Media Connection

Social Media Connection:


Facebook
Bobby works in the industry of online games including games on social media sites such as Facebook. I could connect to bobby through these such games or while he is on Facebook in general.

 

SWOT:


Strengths:
Bobby will already be on Facebook due to his job. He will also be on there on his leisure time playing games and socializing.

Weakness:
Bobby may not pay attention t anything I might have to offer. If I have a side banner going or a news feed ad, he may just skip right by it.

Opportunities:
I could attract other people from the same audience, or attract other clients from a new but similar audience on Facebook.

Threats:
Some people have he ability to hide or ignore ads on Facebook. So I would have to become something someone would want to add to their Facebook in order to post normally rather than draw people in with ads.

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